Our Services.
Media Strategy, Consultation & Planning
Partnering with you to develop a smart media plan that cuts through, even in a busy marketplace.
Many of our clients need to scale but have limited or stretched in house marketing resources. Others may have started the media buying journey but become quickly overwhelmed by what’s possible, what is actually going to work, and bamboozled by rates, data, and analysis.
We’ll sit down, take your creative ideas and get under the skin of your campaign objectives. Based on your budget and after a lot of media scanning and number crunching, we’ll come back with a plan to get the best ROI for your budget.
We then negotiate and manage your campaign roll out across media channels. Using real-time data we optimise your creative assets, make tweaks and make sure broadcasters have stuck to what we’ve agreed. We then use industry tools to analyse your campaign performance against KPIs, so you can learn from each campaign.
Services include:
● Consultation, review and recommendations
● Different support packages: monthly, bi-monthly, annual check-ins
● Programmatic (video and display)
● Traditional media: TV, Radio, Outdoor, Cinema
● Digital: mobile app advertising, Google Ads, direct digital and other PPC search advertising
● Digital audio, radio and podcasts
● Social media advertising: Facebook, Snapchat, LinkedIn, Instagram, Twitter, YouTube, etc
● Partnerships, sponsorships and promotions
Strategic Agency Alliance
We help creative and brand agencies compete for big business, forming part of full-service agencies. Bring us on board as a smart, strategic partner you can trust.
From handling your clients’ reputation to training your marketing team on the value of traditional and digital media. Or breaking into the Irish market from overseas using our unique knowledge of Ireland’s media landscape. We’ll develop a package of support based on your needs.
We work as named partners or as silent, white-labelled partners on an ad-hoc basis. Media365 provides reassuring, commercial expertise to build trust with prospective customers, knowing their budget is in safe hands.
Services include:
● Pitch support
● Ongoing advisory
● Account delivery partnership
Media Training & Mentoring
We work with you to build your know-how when it comes to engaging with the media landscape, and guide you through the process.
Media planning, advertising and buying is a specialist set of skills. It’s not a common skillset to employ in-house, but marketing teams can benefit greatly from knowledge of the industry to become more informed clients.
Services include:
● 1:1 training
● Group training
● Ongoing mentorship & support